Ignite Startups: Melis Dural on Redefining Community Engagement in the Hybrid World with Ekos
Episode 61 of the Ignite Podcast
In the rapidly evolving world of digital connectivity, the need for effective community management tools has never been more critical. Melis Dural, the visionary founder and CEO of Ekos.ai, recently shared her insights on the Ignite podcast, detailing how her platform is setting new standards in the way we build and manage hybrid communities.
The Genesis of Ekos
Ekos was born out of a necessity felt by Melis during her early years in the United States. After moving from Turkey, she found herself navigating the complex landscape of networking and community building. Her experiences laid the foundation for Ekos, a platform designed to streamline community management and enhance engagement by integrating various functionalities into a single, user-friendly interface.
What Sets Ekos Apart?
Traditional community management tools often require users to juggle multiple applications, from Slack for communication to Eventbrite for event management. Ekos differentiates itself by combining these needs into one comprehensive platform, making it easier for community managers to maintain engagement without the hassle of switching between tools. This all-in-one approach not only saves time but also significantly boosts the effectiveness of community interactions.
Ekos and Hybrid Communities
With the rise of remote work and hybrid environments, Ekos addresses a crucial gap in the market. The platform is tailored for the modern workforce, accommodating the unique dynamics of today’s digital-first interactions. By facilitating more meaningful connections, Ekos helps build stronger, more active communities that can thrive both online and offline.
The Impact of Ekos on Community Management
Melis discussed how Ekos is not just a tool but a catalyst for creating vibrant, engaged communities. The platform’s features allow for automated networking and efficient event management, which are crucial for sustaining engagement in large and diverse groups. Additionally, Ekos offers powerful data integration capabilities, enabling community managers to gain insights into member activities and preferences, which in turn can be used to tailor experiences and drive participation.
The Future Vision for Ekos
Looking ahead, Melis envisions Ekos becoming the go-to solution for community managers across various sectors. Her goal is to see Ekos at the forefront of community engagement, helping users not only manage but also grow their communities in ways that were not possible before. The potential applications of Ekos are vast, from professional networks and business communities to non-profit organizations and casual interest groups.
Conclusion
Ekos stands out as a pioneering solution in a world where digital interactions are increasingly the norm. For anyone involved in community management or interested in the future of digital engagement, Ekos offers a glimpse into the future of how we connect, share, and grow together in hybrid spaces.
Melis Dural’s journey from a new graduate struggling with networking to a tech entrepreneur revolutionizing community engagement is a testament to the power of innovation and persistence. As we continue to navigate the complexities of digital and hybrid interactions, platforms like Ekos are leading the charge in shaping a more connected and engaged society.
Chapters:
1. Introduction of Guest and Episode (00:01.39 - 00:26.46)
2. Ekos Origin and Purpose (00:26.44 - 01:37.13)
3. Understanding Ekos Functionality (01:37.13 - 03:11.79)
4. Advantages Over Traditional Tools (03:11.79 - 05:30.70)
5. Role of Ekos in Creating Digital Third Places (05:30.70 - 06:54.22)
6. Expanding Ekos' Market and Features (06:54.22 - 08:53.19)
7. Community Impact and User Engagement (08:53.19 - 10:37.55)
8. Challenges in the Development and Deployment (10:37.55 - 13:25.96)
9. Vision for the Future of Ekos (13:25.96 - 17:00.99)
10. Final Thoughts and Episode Wrap-Up (17:00.99 - 20:55.40)
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